Publications
Publications.
Essays, case studies, and thoughts on building for the web.
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How AI is changing what small businesses can afford
The gap between enterprise-quality web design and small business budgets just got a lot smaller.
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The $500 website vs. the $5,000 website — what's actually different
An honest breakdown of what you're really paying for at different price points.
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Why your website isn't really a cost — it's a salesperson
The most undervalued employee in your business works twenty-four hours a day and never calls in sick.
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The agency that burned you wasn't the last one
Why most web agencies fail small businesses — and what to look for instead.
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Your website is losing you customers right now — and you don't even know it
The hidden cost of a bad website isn't aesthetic. It's revenue.